Photo by Louis Gaudiau

About

Tom Lane – AKA Ginger Monkey – is an independent graphic designer based in Liverpool, specialising in bespoke lettering, branding, package design, illustration and typography. His work spans luxury start-ups to global brands, grounded in a process built on trust, clarity and close collaboration. He develops ideas by hand—on paper or digitally—and shapes every detail with precision to create work with real craft and character. Strongly influenced by traditional techniques from gilding and etching to Americana and Japanese woodblock printing, Tom isn’t interested in pastiche; he uses these references to build authentic, cohesive visuals that feel emotionally true, brand-relevant and unmistakably contemporary.

With over 20 years’ experience as an independent designer, Tom has collaborated with a wide range of clients — from ambitious start-ups to some of the world’s most recognisable brands. His selected client list includes:

AWARDS & ACCOLADES

  • 2024 - The Gin Guide - Waymar Gin - Design & Branding Awards
  • 2020 – World Brand Society Awards – Creative of the Year
  • 2020 – World Brand Society Awards – Gold– Brisbane Distillery Co
  • 2020 – World Brand Society Awards – Silver – Missouri Ridge
  • 2019 – World Gin Awards – Brand design – Silver – Whitetail Gin
  • 2018 – Communication Arts – Typography Annual 8
  • 2017 – International Spirit Awards – Silver – World's End Rum
  • 2017 – Type Directors Club (TDC) 63 – Certificate of Excellence – Gypsy Tonic
  • 2016 – Judging for Adobe Design Achievement Awards
  • 2015 – Judging for Adobe Design Achievement Awards
  • 2015 – Communication Arts Typography Annual
  • 2014 – Judging for Adobe Design Achievement Awards
  • 2012 – Fresh Digital Award
  • 2005 – Visiting Lecturer UWE (ongoing)
  • 2004 – D&AD Talentpool
  • 2004 – International Society of Typographic Designers

PUBLISHED FEATURES

  • Graphic Design School New Edition – By David Dabner & Sandra Stewart
  • Logo Lounge 10
  • Expressive Type by Alex Fowkes
  • Hand Drawn Type by Alex Fowkes
  • Lürzer's Archive – 200 Best Packaging Design Worldwide 2015/16
  • Communication Arts 2015 Typography Annual
  • 'Lettering – Drawing Letters' By Carolina Amell
  • Graphic Design School – By David Dabner & Sandra Stewart
  • "Typography Sketchbooks" by Steven Heller & Lita Talarico
  • "New Ornamental Type" by Steven Heller
  • "The Little Book of Hand Lettering" by Emily Gregory
  • "AOI Images 33" by The AOI
  • "Font" by Tamye Riggs
  • "The Big Book of Contemporary Illustrations" by Martin Dawber
  • "The Book of Inspiration" by Computer Arts
  • YCN Student Booklet
  • Computer Arts
  • Digital Arts
  • Slanted Magazine
  • AMMO Magazine
  • CarneMag
  • 2004 – International Society of Typographic Designers